Saving a bundle on your bundle of joy
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(NAPSI)—The next time you or someone you care for is about to have a little addition to the family, a few helpful hints may prevent a lot of subtraction from the family budget.

After all, parents spend on average about $14,000 during their baby’s first year, making baby products a $9.8 billion industry in the U.S. annually.

Helpful hints
Raising a baby doesn’t come cheap, but there are plenty of ways to save. These money-saving tips from Sandra Gordon, one of the nation’s leading baby products experts and author of the new book “Save a Bundle: 50+ Ways to Save Big on Baby Gear,” can help make the difference:

• Shop midweek – Often, the best deals on baby gear are available during the week because retailers want to generate consumer traffic.

• Join the club – Get on the e-mail list of your favorite baby stores and keep your eyes peeled for notices about in-store sale events or online-only promotions. Also, sign up on manufacturers’ websites for coupons.

• Make a list –As with grocery shopping, write down what you really need and stick to your list. Impulse buys on stuff you really don’t need can wipe out your savings.

• Learn to share – Ask friends if their kids have outgrown anything and consider consignment shops and yard sales.

• Shop store brands – While breast milk is best, for moms who choose to formula-feed or want to supplement breast milk with formula, store-brand infant formula can be a great option. Store-brand formulas, such as Walmart’s Parent’s Choice and Target’s Up & Up, are nutritionally equivalent to the name-brand formulas yet cost up to 50 percent less.
This can help parents save up to $600 a year.

For more information about store-brand formula, go to

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